Scandinavian Instagram influencers and accounts to follow

Last Updated on 07/11/2023

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Discover Scandinavian Instagram influencers and accounts to follow in 2024 for your daily inspiration in Scandinavian decoration, aesthetics, and lifestyle.

One of my passions is the Scandinavian style in design and decoration. Natural materials, bright pastel colors, and comfort in furniture design. Scandi style made its first steps in the 1950s during the modern movement in Nordic design that took place in the Scandinavian countries. It could be described as the response to the climate conditions of this region (Sweden, Norway, Finland, Iceland, Denmark) where they have six months of winter and night. For the people living there, it is essential to create bright and practical interiors to defeat long darkness.

Moreover, the Scandinavian design tries to make choices that respect the environment and minimize pollution. Living near the North Pole, I guess it is easiest to become aware of the climate changes that are taking place on our planet through the years and decades due to global warming and pollution. So, this style combines natural textures not only in furniture but also in decorative elements. Thus, it transforms the simplest vases into gorgeous displays with just branches and brings outside nature inside.

For all these reasons, I have a deep preference for Scandi spaces although I live in opposite climate conditions of the Mediterranean area. Despite this contradiction, I see many similarities with the aesthetic of ancient Greek art and Cycladitic architecture and decoration.

Scandinavian Instagram influencers and accounts

These are my favorite Instagram accounts to follow for endless Scandi decor inspiration:

@myscandinavianhome

Niki Brantmark is behind the inspiring My Scandinavian Home Instagram account and has managed to be included in the Top 10 Interior Instagram Vogue.

@stylizimoblog

Stylizimoblog by Nina Holst is Norway’s most-read interior design blog. It has been nominated “Interior Blog of the Year” in the Vixen Blog Awards 2013 and 2016.

@scandinavialist

Scandinavialist Instagram account by Architect and designer Christina Forsberg promotes Scandinavian Design through inspiring posts. 

@whitelivingetc

Whitelivingetc is an inspiring Instagram account by Anette with Scandinavian decoration, photography, and minimalist aesthetic.

@daniellawitte 

Daniella Witte is a Swedish interior stylist photographer and content creator who shares Scandinavian aesthetic photography on her Instagram account.

@heltenkelt

Ceramist Helten Kelt shares gorgeous details of Scandinavian details on her Instagram account @heltenkelt.

@vittvittvitt

Malin Nilsson shares amazing photos of Scandinavian minimalist interiors on her Instagram account @vittvittvitt.

@saramedinalind

Saramedinalind by photographer Sara Medina Lind shares inspirational Scandinavian lifestyle and interior photos.

@karinboowiklander

Karinboowiklander by photographer and content creator Karin Boo Wiklander. 

@scandinavian.interior

A daily dose of inspiration around the Scandinavian lifestyle by content creator Johanna on Instagram account @scandinavian.interior.

@nordic_stories

Photographer Jenny shares her inspiring photos with Nordic style and aesthetic.

@nordicnest

The Nordic Nest Instagram account shares Scandinavian interior design and home decor ideas.

@_scandi_inspiration_

A personal blog by Louisa about Scandinavian and minimalist interiors.

Magazines and stores on Instagram

@scandinavian_simplicity

Magazine on Scandinavian design, architecture, interior, and lifestyle on @scandinavian_simplicity.

@trendenser

Trendenser by author Frida Ramstedt is Scandinavia’s leading and most-read interior blog and shares inspiring content on its Instagram account @trendenser.

@muutodesign

New Nordic. Furniture, lighting, and home accessories by the leading contemporary designers.

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